Wednesday, May 22, 2013

Maybelline The Rocket Volu'm Express Mascara - Review

First Look

I have the washable formula and in the blackest black colour. This also comes in the waterproof formula. I  have noticed that the washable formula has the pink bristle wand and the waterproof has the blue bristle wand. So it is pretty easy to point out the different colour packaging. This retails for about 7$ (Canadian Dollar) at Walmart.


"Explosive volume, even from root to tip" - on the packaging

"Explosive lashes, the formula loads on big, sleek volume instantly, 8x bigger, smoother. Keeps lashes smooth, fast glide formula. Zero clumps"

Supersonic brush (plastic bristle brush), pink inner with translucent bristles

My thoughts (Reality)

First of all, I love the packaging. It's so colourful and pretty and I actually really like the combination of blue and pink that is going on. I also really like the wand. It has the pink cord with translucent bristles. Unfortunately, when you actually dip the brush into the tube, you can't see the prettiness! ha ha

The brush is actually plastic bristles, which is one of my favourite type of brushes when it comes to mascara, obviously! I just prefer the plastic bristles more than the typical mascara wands that have actual brush hair, is that what they are called? I am not even sure but moving on!

Brush Comparison
Top: Cover Girl Lashblast Volume Blasting Mascara
Bottom: Maybelline The Rocket Volu'm Express Mascara 

As you can see in the picture above, the two brushes look pretty much the same even though they are from different brands. The brush of CG mascara is more of a rectangle shape but as in the Maybelline mascara, the brush is more rounded kind of, but I am not sure if that will make any difference in the whole application of the mascara and all that.

Brush Comparison
Top: Cover Girl Lashblast Volume Blasting Mascara
Bottom: Maybelline The Rocket Volu'm Express Mascara 

In these two pictures, you  can see how the brush is shaped and also compare it to the CG mascara in a closer shot.
Brush Comparison
Top: Cover Girl Lashblast Volume Blasting Mascara
Bottom: Maybelline The Rocket Volu'm Express Mascara 

I personally, like my mascara to be very separating. I do not like the look of clumpy lashes after mascara is applied and I like a little volume but volumizing mascaras tend to give the most clump to my lashes so those are not really an option for me. After all, I guess we could say that the thing I look for in a mascara is separation, length, and a little volume.

I don't have the most longest and fullest lashes of all time, but I would say mines are pretty good. My lashes are pretty long, but I have seen way longer, trust me. ha ha ..and also they are pretty full and I'll say again, I have seen way fuller lashes.



I find that when I applied this mascara, I had to be careful with it. One of the first things I noticed was that this mascara can get clumpy and that can happen fast. I usually work with my mascara for a little bit but with this one, I had to be quick and after applying it, I kind of needed to go over my lashes with a clean mascara wand, type thingy to separate my lashes to the way I like them.

During the day, this mascara did not flake on me or smudge and I had the washable formula. I know mascaras tend to smudge on some people but I have never had that problem. Sometimes mascaras tend to flake on me and land on top of my cheekbones and under my eyes but I did not have such a problem with this mascara.

Taking this mascara was not hard at all. As usual, I used my eye makeup remover and it got removed as easily as any other mascara I use.

Things I liked and didn't like about this mascara

First of all, I LOVE the packaging. My favourite colour is blue and the packaging of this mascara could not get any better!! I love the plastic brush that it has and that was the first thing I saw and made me buy it. I like the look of it that it gives my lashes but I should say this is not my all time favourite, holy grail mascara for me since I do have to work with it a little to get the desired look. So this brings me to the parts that I don't really enjoy about this mascara. Well, first of all, this mascara can get clumpy in the first application. I would not even bother a second coat of it. But if you like a clumpy look then this might work for you. But for my personal likings, this is on the clumpy side.

I will definitely still use this mascara and finish it up but I am not sure if I will repurchase it. Maybe I would because of the pretty packaging??

So over all, I like this mascara and I will recommend it to those who don't mind a little clump on their lashes, or a lot of clump if that is what you prefer!! ha ha

Have you tried this mascara? What are your thoughts on it?

love, Dina


  1. Hi Dinaz, Just came across your review on G+ It's great that you are helping so many people our there with their buying decision. We would like to invite you to start sharing your reviews on It's a social beauty platform and we are sure our users would love reading your reviews. xoxo

    1. Thank you for your comment! I will for sure check out your website.


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